I had found this advertisement I saw awhile ago on tv, here's commercial.
This was a commercial from the anti-tobacco group called truth. In here you see a bunch of fake body bags being tossed around in front of the tobacco industry to show how many people they kill per day. The problem is, how do they get these statistics? If the argument is true, then they have a reason to disrupt the building to show what they are doing. If not, well then it is against Truth. More or less they are trying to show that they should stop selling cigarettes because it is killing around 1200 people per day. But the argument is bad considering you don't know whether the statics are true or not.
I saw this G35 in top of the 7th street garage the other day and I was like DAAAAAAAAAAAAAAAAAAAAAAMN. HELLA LOW. You can see the dime I put on the front bumper in the picture of the whole car hahaha.


This is an excellent example of an appeal to fear. I agree that smoking is responsible for many deaths everyday. I believe this is the ultimate appeal to fear. Almost everyone is afraid of death. Truth had many commercials and most of them used the fear of death. I remember them also using tactics like showing what chemicals are in cigarettes. They claim that it has the same chemicals as rat poison and used the fear of poison to their advantage. When it comes to anti-smoking ads. It seems that it is very common to use the appeal of fear tactic.
ReplyDelete